Unlocking Digital Value – Implementation Strategies that Actually Work
Holly Frankenfield, Energy Point Consulting
In this practical and results-focused session, Holly Frankenfield, Chief Transformation Officer at Energy Point Consulting, explored why many digital and AI initiatives fail to deliver value, and what organisations can do differently to make implementation succeed.
The presentation challenged the idea that failed AI projects are mainly technology problems. Instead, Frankenfield highlighted how misaligned vision, unclear outcomes, weak data foundations, overlooked process gaps, and poor change management often cause initiatives to fail long before the first model is deployed.
At the centre of the session was the VOICE framework: Vision, Objectives, Implementation, Change and Adoption, and Endurance. This practical playbook showed how organisations can align stakeholders, define measurable outcomes, build around real workflows, support user adoption, and sustain value beyond go-live.
Frankenfield’s key message was clear: AI does not create value on its own, adoption does. By treating people, process, data, and technology as connected parts of the same transformation journey, organisations can unlock digital value that is measurable, sustainable, and genuinely embedded into the way work gets done.
