Moving From Theory to Operations: Developing an ROI Model to Support Your Digitization Project
Jim Wilton, VP of Product & Marketing, VEERUM
In this practical presentation, Jim Wilton, VP of Product & Marketing at VEERUM, explains how to turn a promising digitisation project into a credible business case that can secure leadership and financial approval.
The presentation examines why many initiatives stall after a successful pilot. Common barriers include limited awareness of business value, weak alignment with strategic priorities, fragmented ownership and a lack of measurable savings that can be demonstrated to finance teams.
Jim encourages organisations to begin with business outcomes rather than technology capabilities. Reduced downtime, faster planning, fewer site visits, less rework, safer sites and shorter turnarounds provide a clearer basis for explaining how digital twins will improve operations.
The presentation provides a structured approach to building an ROI model by identifying value pools, connecting them to measurable processes and establishing trusted cost baselines. It also explains how selecting three high-priority use cases can focus investment on high-friction workflows with the strongest potential returns.
Explore the full presentation below to learn why ROI should be treated as an ongoing management system and how trusted measurement can move digitisation from an interesting concept to lasting operational value.
