At the Future Digital Twin & AI (Amsterdam) 2025 conference, Panel 3 explored how data standards are becoming the backbone of digital transformation. Speakers highlighted the need for trusted, high-quality data to unlock the full potential of digital twins and drive meaningful innovation across the energy sector.
The discussion stressed the importance of contextualising, democratising, and integrating data to ensure reliability and effective management. By strengthening ownership, accessibility, and modelling practices, organisations can create platforms that make data a strategic enabler rather than a barrier to progress.
The panel also looked ahead to the connected digital twin, where real-time data interoperability will be essential. With insights from Informatica and industry leaders, the session made clear that the value of a digital twin lies in the strength of its data, and collaboration will be key to building this future.
Speakers
- Christian Farra, Director & Practice Leader, Data Supply Chain, Informatica
- Louise Ibbs, Digital Lead, Digitalisation Pernis, Shell
Moderator


